> ## Documentation Index
> Fetch the complete documentation index at: https://docs.botcadence.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Overview

> Reach customers with Lists, voice Campaigns, WhatsApp, and Broadcasts

**Outreach** is where you build audiences and run outbound programs: contact **Lists**, voice **Campaigns**, the **WhatsApp** Business hub, and WhatsApp **Broadcasts**.

Open any project, then use the **Outreach** section in the project sidebar.

<Info>
  [Build](/docs/build) prepares workflows and integrations. [Deploy](/docs/deploy) puts channels and inbounds live. Outreach is how you proactively contact people on those surfaces.
</Info>

## Open Outreach

<Steps>
  <Step title="Open your project">
    Sign in and open the project you want to run outreach from.
  </Step>

  <Step title="Go to Outreach">
    In the project sidebar, find **Outreach**. Choose Lists, Campaigns, WhatsApp, or Broadcasts.
  </Step>
</Steps>

## Pages

<CardGroup cols={2}>
  <Card title="Lists" icon="list" href="/docs/outreach/lists">
    Contact lists and segments used by voice campaigns and WhatsApp broadcasts.
  </Card>

  <Card title="Campaigns" icon="bullhorn" href="/docs/outreach/campaigns">
    Outbound **voice** call campaigns — pick a list, attach a voice workflow, schedule, and monitor.
  </Card>

  <Card title="WhatsApp" icon="whatsapp" href="/docs/outreach/whatsapp">
    Connect the WABA, manage numbers, templates, catalog, opt-outs, and calling settings.
  </Card>

  <Card title="Broadcasts" icon="paper-plane" href="/docs/outreach/broadcasts">
    Send approved WhatsApp templates to contact lists. Sibling under Outreach, not a WhatsApp hub tab.
  </Card>
</CardGroup>

<Note>
  **Campaigns** are phone voice outbound. **Broadcasts** are WhatsApp template messaging. For inbound WhatsApp chats in the inbox, enable [WhatsApp AI Agent](/docs/deploy/channels/whatsapp) under Channels.
</Note>