> ## Documentation Index
> Fetch the complete documentation index at: https://docs.botcadence.com/llms.txt
> Use this file to discover all available pages before exploring further.

# WhatsApp

> Connect WhatsApp Business, manage templates and broadcasts, handle inbox replies, and configure calling.

# WhatsApp

Botcadence’s WhatsApp hub connects one **WhatsApp Business Account (WABA)** per project via Meta Embedded Signup. You can manage phone numbers, templates, catalog, opt-outs, calling, and campaigns from the project sidebar.

<Note>
  Each project supports a single WhatsApp channel (one WABA). Multiple Cloud API phone numbers can belong to that same WABA.
</Note>

## Connect

1. Open **WhatsApp** in the project sidebar.
2. On **Overview**, start Meta Embedded Signup.
3. Choose standard Cloud API setup, coexistence (Business app number), or migration when available.
4. Finish phone registration until status is **CONNECTED**.
5. Add a **payment method** in Meta Business Manager so template and conversation messages can send.
6. Enable the WhatsApp AI Agent under **Channels** when you want automated replies.

## Hub tabs

| Tab              | Purpose                                                                   |
| ---------------- | ------------------------------------------------------------------------- |
| Overview         | Connection health, billing guidance, reconnect / disconnect               |
| Numbers          | Sync numbers, set default, enable calling per number                      |
| Business Profile | About, websites, vertical, profile picture (per number when multi-number) |
| Templates        | Create, sync, preview, and delete Meta message templates                  |
| Catalog          | Shopify catalog sync and product upsert                                   |
| Opt-outs         | Manage STOP / re-opt-in recipients                                        |
| Settings         | Calling status, AI agent link, compliance notes                           |

## Templates and broadcasts

* Create or sync **approved** templates in the WhatsApp hub.
* Use **Campaigns** to broadcast templates to contact lists (bulk).
* Template variables must be mapped before launch.

## Inbox and the 24-hour window

WhatsApp allows free-form agent replies only within **24 hours** of the customer’s last message.

* While the window is open, agents reply normally in **Conversations**.
* When the window is closed, free-form reply is blocked. Agents can **Send a template** from the conversation to continue (or wait for the customer to message again).
* Customers who reply `STOP` are opted out; manage them under **Opt-outs**.

## Calling

WhatsApp Calling requires a CONNECTED Cloud API number with a messaging limit of **2,000+** unique recipients and a supported country. Enable calling per number on the **Numbers** tab after registration is complete.

Create a **Utility** or **Marketing** template with **Request call permission** to ask customers for permission before placing a business-initiated WhatsApp call. Call permission request templates cannot include other buttons.

## Catalog

Use the **Catalog** tab to sync Shopify products into Meta for product list / multi-product message templates.